123-reg Online Business Training

Social Media Advertising

We’re all on Facebook. Over 32 million of us in the UK are accessing the site or the application every day, most of us several times a day.

That makes it an incredible opportunity for advertisers.

And thanks to constant innovation from the Facebook advertising platform, there’s great new ways to make sure your brand and your message can get in front of the right people at the right time. And for the right cost: Facebook is incredibly cheap compared to almost every other alternative.

In this unit we’re going to start the process of setting up a Facebook campaign, and take a close look at the different ad types, including.

  • Page Post Engagement and Page Like ads
  • Ads that drive clicks to and conversions on your own website
  • Event and local awareness ads

Finally, we’ll start the set up process for your very first Facebook Ads campaign.

Course Curriculum

Social Media Advertising

  • Getting started with Facebook advertising – ad types
  • Getting started with Facebook advertising – targeting
  • Getting started with Facebook advertising – custom audiences
  • Getting started with Facebook advertising – tracking and measurement
  • Getting started with Twitter advertising – ad types
  • Getting started with Twitter advertising – targeting
  • Getting started with Twitter advertising – pricing & creatives
  • Getting started with Twitter advertising – tailored audiences & website cards
  • Getting started with Twitter advertising – tracking & measurement

Course Curriculum

Facebook
Getting started with Facebook advertising – Ad types FREE 00:07:00
Quiz Unlimited
Getting started with Facebook advertising – Targeting FREE 00:08:00
Quiz Unlimited
Getting started with Facebook Advertising – Custom audiences FREE 00:10:00
Quiz Unlimited
Getting started with Facebook advertising – Tracking and measurement FREE 00:10:00
Quiz Unlimited
Twitter
Getting started with Twitter advertising – Ad types FREE 00:10:00
Quiz Unlimited
Getting started with Twitter advertising – Targeting FREE 00:10:00
Quiz Unlimited
Getting started with Twitter advertising – Pricing and creatives FREE 00:00:00
Quiz Unlimited
Getting started with Twitter advertising – Tailored audiences & website cards FREE 00:00:00
Quiz Unlimited
Getting started with Twitter advertising – Tracking and measurement FREE 00:00:00
Quiz Unlimited
TAKE THIS COURSE
  • FREE
  • UNLIMITED ACCESS
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