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Designing and building your website

Your website is at the heart of your online business. Learn about choosing the right name, which design works best, and how to gain a good understanding of your visitors.

Whether you have a website already, or are just thinking about moving your business online, this course is essential reading.

The success of your venture starts with the right name, and having the right kind of website to serve your visitors needs.

Every page needs to have the right choice of:

  • Page Layout & content hierarchy
  • Fonts, colours & images
  • Clear and concise headlines & copy
  • Clear call to action
  • Trust elements

Once live, its important to understand how people use your website, so you can make it easier for visitors to carry out the tasks they have in mind.

Course Curriculum

Getting Started

  • Choosing and registering your domain and brand
  • How to pick the right website solution
  • Planning your website

Building Your Website

  • Creating your perfect web page
  • Font and colours
  • Choosing the right images
  • Guide to copywriting for the web

Understanding Your Visitors

  • GA reports for beginners part 1: Audiences & Acquisition
  • GA reports for beginners part 2: Behaviour & conversions
  • Getting feedback from people on your site
  • Proxy user testing
  • A / B testing for beginners

Course Curriculum

Getting started
Choosing and registering your domain and brand FREE 00:10:00
111Quiz Unlimited
How to pick the right website solution FREE 00:09:00
Quiz Unlimited
Planning your website FREE 00:07:00
Quiz Unlimited
Building your website
Creating your perfect web page FREE 00:12:00
Quiz Unlimited
Font and colours FREE 00:05:00
Quiz Unlimited
Choosing the right images FREE 00:07:00
Quiz Unlimited
Guide to copywriting for the web FREE 00:09:00
Quiz Unlimited
Understanding your visitors
GA reports for beginners part 1: Audiences & Acquisition FREE 00:07:00
Quiz Unlimited
GA reports for beginners part 2: Behaviour & conversions FREE 00:08:00
Quiz Unlimited
Getting feedback from people on your site FREE 00:06:00
Quiz Unlimited
Proxy user testing FREE 00:07:00
Quiz Unlimited
A / B Testing for beginners FREE 00:09:00
Quiz Unlimited
TAKE THIS COURSE
  • FREE
  • UNLIMITED ACCESS
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